The goal of designing a vitamin-tracking app is to provide users with a modern, intuitive platform that helps them monitor and optimize their daily vitamin intake. The app aims to bridge the gap between dietary habits and nutritional health, offering personalized tracking, reminders, and insights into vitamin deficiencies or excesses.
The design research process involved multiple phases of user exploration, competitive analysis, and usability testing to ensure the app caters to a broad range of users, from health enthusiasts to those with specific vitamin-related health needs.